The Be Unbranded Workday
Stop Trying to Create Content Alone!
A low-pressure content day for founders and entrepreneurs who want to feel less alone and more confident showing up online.
Next Workday: Friday, July 24th
Content Focus: B-Roll Photo Bank for Text-Based Static Posts and Carousels
Time: 10 AM to 5 PM ET
Location: Thrive Coworking Snellville
Lunch: Included
Spots Are Limited to 10 per Workday
$97 | BU Club Member Rate
For active BU Club members.
$157 | General Admission Rate
For everyone else.
Showing Up Online Feels Harder When You’re Doing It Alone
Showing up online can feel weird when you’re the human behind the business or nonprofit.
You start overthinking what to post, how to say it, and whether being more yourself will make people take you less seriously.
BU Workdays give you a place to practice showing up with support, structure, and other people working toward the same goals.
"It was great to be around a group of people who are all looking to achieve similar goals and have a growth mindset. Beyond the content, being part of the community helps entrepreneurship feel less lonely."
- BU Workday Attendee
How The Day Works
Each part of the day is designed to help you feel less alone, more confident, and more prepared to show up online.
1. Learn the Content Focus
We’ll break down the monthly focus so you know what we’re creating and how it applies to you.
What you get: Clear direction before you create, so you’re not guessing what to post.
2. See How Others Create
We’ll talk through tools, setups, tripods, phone angles, and real examples from people in the room.
What you get: More confidence when you see that creating content does not have to be complicated.
3. Create With Support
You’ll use a prepared shot list, partner up, and capture content in a space that already looks good.
What you get: Usable photos and clips without trying to do the awkward content thing alone.
4. Connect Over Lunch
Lunch gives you time to actually get to know the founders and entrepreneurs in the room.
What you get: Community with people who understand what it feels like to build something.
5. Get Unstuck Together
We’ll talk through what makes showing up online feel hard and get feedback from the group.
What you get: Fresh ideas, support, and reminders that you can be yourself and still be taken seriously.
6. Leave With a Plan
We’ll connect what you captured to actual ways you can use it after the Workday.
What you get: Peace of mind knowing you have content ready and a clearer plan for hitting post.
“The BU Workday was super helpful. Watching other people create b-roll in real time made it feel way more doable. I saw people using a tripod, moving around the space, and getting great content, and it made me realize, ‘I could totally do that.’ I had just never really thought about it or felt comfortable doing it before. Seeing it happen in a low-pressure environment helped me understand how simple it can actually be.”
- Chris Cannon, Create Gwinnett
What You'll Leave With
Confidence
You’ll know how to use what you created and feel more empowered to show up as yourself!
Community
You’ll spend the day with other people who understand what it feels like to build something and be the face of it!
Peace of Mind
You’ll leave knowing you have content ready for the month, so you’re not starting from zero every time you need to post!
What This Is Not
This is not a free open co-working day.
This is not a sit-and-listen workshop where you leave with notes and no action.
This is not a polished, over produced brand photoshoot.
It is a guided day to build confidence, community, and content you actually know how to use.
You Don't Have To Do This Alone
Come spend the day with other founders and entrepreneurs who get it.
Tickets start at $97. Spots are limited to 10.
"It’s so important to work with other people and get ideas from them and leave with tangible content to work with."
- Mandy Chandler, Akari Alight Coaching
Workday FAQs
Do I need to be a BU Club member to come?
Nope. BU Workdays are always open to the public.
BU Club members get the best rate because they’re already doing the monthly Be Unbranded work inside the Club. You can join the BU Club at any point, and once your trial period is complete and your first Club cycle has been paid, you’ll be eligible for the BU Club member rate for your next Workday ticket.
Who is the BU Workday for?
This Workday is designed for founders, entrepreneurs, nonprofit leaders, creatives, and big-idea people who need to show up online as the human behind what they’re building.
If that sounds like you, you’re probably in the right place 🙂
Do I need to know what content I want before I come?
No. You do not need to show up with a perfect content plan.
We’ll talk through the monthly content focus, use a prepared shot list, and help you figure out what would actually be useful for you, your business or nonprofit, and how you want to show up online.
What should I bring?
Bring your phone, chargers, laptop, notebook, and a tripod if you have one. You can also bring an extra outfit if you want variety in your content, but it is absolutely not required.
No fancy equipment needed.
Does the content focus change each month?
Yes. Each BU Workday has a specific content focus so the day stays clear, useful, and flexible.
Some months may focus on photos, you teaching, your process, working-with-clients, showing your offer, or other types of content that help you show up online as yourself with confidence.
BU Workdays are set up as a monthly event so you can come when the focus makes sense for you. If you do not need the style of content we’re creating that month, you can skip it.
That said, the bigger goal is to build a community you want to keep coming back to, because creating content gets a whole lot easier when you make it a consistent ritual and you’re not doing it alone.
What if I feel awkward creating content?
Perfect. Come anyway.
Most people feel awkward at first, which is exactly why we do this together. Everyone will be creating at the same time, so you are not alone in a random corner trying to pretend this is normal.
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